To connect Twitter to Brand Embassy, go to the Settings/ Channels and click on Twitter button.
Login and authorise the tokens.
You will be redirected to the Twitter settings.
Hit the create a public channel to add the public channel you are logged in with. You will see the channel name and option to create:
Repeat the process for the direct messages channel
Once you have confirmed the channels it will appear in the settings:
Now the Tweets and Direct Messages are syncing to Brand Embassy.